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Fashionably Comfortable: Heels, Pain, and Power Moves

Fashionably Comfortable: Heels, Pain, and Power...

Heels symbolize power, confidence, and, let’s be honest—pain. Discover how Groov Luxe insoles are rewriting the story, making it possible to conquer the world without sacrificing your feet.  

Fashionably Comfortable: Heels, Pain, and Power...

Heels symbolize power, confidence, and, let’s be honest—pain. Discover how Groov Luxe insoles are rewriting the story, making it possible to conquer the world without sacrificing your feet.  

From Barefoot to Elite Part II: Insoles & The NBA

From Barefoot to Elite Part II: Insoles & The NBA

When NBA players sprint, jump, and pivot at elite levels, it’s what’s inside their shoes that makes all the difference. Find out how custom insoles—and Groov tech—are raising the game...

From Barefoot to Elite Part II: Insoles & The NBA

When NBA players sprint, jump, and pivot at elite levels, it’s what’s inside their shoes that makes all the difference. Find out how custom insoles—and Groov tech—are raising the game...

The History of Feet: Greece and Rome

The History of Feet: Greece and Rome

From Olympic races to conquering empires, ancient Greeks and Romans revolutionized footwear for athletes, soldiers, and citizens alike. Discover how their sandal game still echoes in today's designs—and how Groov...

The History of Feet: Greece and Rome

From Olympic races to conquering empires, ancient Greeks and Romans revolutionized footwear for athletes, soldiers, and citizens alike. Discover how their sandal game still echoes in today's designs—and how Groov...

Fashionably Comfortable: Why Fashion Forgot Feet

Fashionably Comfortable: Why Fashion Forgot Feet

For centuries, style came first—and foot comfort came dead last. Take a walk through fashion history’s biggest misses and see how Groov is finally making high style and healthy feet...

Fashionably Comfortable: Why Fashion Forgot Feet

For centuries, style came first—and foot comfort came dead last. Take a walk through fashion history’s biggest misses and see how Groov is finally making high style and healthy feet...

From Barefoot to Elite Part I: Barefoot to Boosted

From Barefoot to Elite Part I: Barefoot to Boosted

From chasing mammoths barefoot to breaking world records in cushioned sneakers, human performance has evolved—and so has foot support. See how Groov fits into the journey from primal running to...

From Barefoot to Elite Part I: Barefoot to Boosted

From chasing mammoths barefoot to breaking world records in cushioned sneakers, human performance has evolved—and so has foot support. See how Groov fits into the journey from primal running to...

5 Shoes You Wouldn’t Think Work with Groovs… But Totally Do

5 Shoes You Wouldn’t Think Work with Groovs… Bu...

Think your chic loafers, vintage boots, or skinny sneakers can’t handle a custom insole? Think again. Here are five unexpected shoe styles where Groovs slide in perfectly—no weird bulges, no...

5 Shoes You Wouldn’t Think Work with Groovs… Bu...

Think your chic loafers, vintage boots, or skinny sneakers can’t handle a custom insole? Think again. Here are five unexpected shoe styles where Groovs slide in perfectly—no weird bulges, no...